Furnishings World Information Desk on
4/4/2024
Luxurious bedding producer, Kingsdown, Inc., is marking its 120-year anniversary by doubling down on a three-pronged technique it initiated 5 years in the past that has led to report gross sales and earnings. The technique focuses on a delivering distinctive customer support, recognizing and investing in its workers, and growing new product with an emphasis on fashion and substance.
“We’ve got a fiercely loyal buyer base, and we’re grateful to them for his or her assist. Our workers in each certainly one of our vegetation has rallied round our mission and imaginative and prescient, making an actual distinction within the high quality and repair we offer. The third pillar of success has been the emphasis on fashion and design At present our staff is unparalleled in crafting mattresses that embody each fashion and substance, radiating aesthetic attract,” stated Frank Hood, president, and chief government officer of Kingsdown.
The corporate lately acknowledged 31 workers at its six manufacturing facilities in North America for long-term service. Lots of them have served the corporate for many years, together with two with tenures of 40 and 32 years, respectively.
“The truth that so many members of our Kingsdown household have been right here for a number of many years is a testomony to the worth we place on their contributions to our firm and prospects,” Hood stated. “The company progress and trade management now we have loved for many years might be tied instantly again to the dedicated every day work of every of those devoted long-term workers, and our bigger Kingsdown household.”
From Might onwards, the senior executives are planning on visiting every plant to have fun with workers and take part in neighborhood outreach tasks in every location to focus on Kingsdown’s dedication to its folks and neighborhoods.
The corporate’s initiative round fashion and substance has been led by Mike James, Kingsdown’s chairman and its chief merchandiser. He and his staff began incorporating revolutionary elements and dynamic materials into its new product introductions 18 months in the past which have deeply resonated with prospects.
Some introductions underneath the technique embody the revamped, best-selling luxurious high-fashion Classic Couture assortment, the well-received K2 by Kingsdown™ all foam product line (which carries the tagline “The Koolest Mattress within the World™,”) and Insignia, a luxurious hybrid assortment. The style-forward product technique can also be serving to the model conquer fully new distribution channels, from high-end brick-and-mortar specialty shops to eCommerce.
Kingsdown can also be identified for its dedication to the science of sleep. Its extensively regarded bedMATCH® diagnostic system has helped customers globally discover the fitting mattress for his or her consolation and physique sort. To-date, greater than 18 million folks have participated in this system. Along with serving to RSAs higher align the fitting product to every shopper, the mixed information can be used as a useful resource for sellers to merchandise their flooring with merchandise extra appropriate to their native buyer base. “bedMATCH® was an actual sport changer for the trade, and definitely for our prospects. The device itself considerably closes gross sales quicker and at larger AUSP charges,” added Hood.
Equally, on the buyer entrance, the extremely regarded Sleep Love Share® engagement program has garnered greater than 15,000 constructive product opinions with a mean star score of 4.79 since its launch three years in the past.
Certainly, whereas navigating the complicated market dynamics of the sleep class, Kingsdown is not only enduring however thriving, propelled by a relentless progress mindset. This method has led to the growth of the corporate’s operational and financial horizons, deepening and broadening relationships with suppliers and retail companions, and spearheading innovation in merchandise, staff improvement, and design. Kingsdown lives and operates by its model essence of Model and Substance.
About Kingsdown, Inc.
Kingsdown, Inc., based in 1904, is a producer of premium mattress techniques that serves main retailers throughout the USA, Canada, and in additional than 20 nations. Every Kingsdown product is manufactured utilizing handcrafted methods, mixed with state-of-the-art analysis, supplies, and tools.
Analysis and product improvement, manufacturing and distribution services are headquartered in Mebane, North Carolina and Ontario, Canada, with extra worldwide workplaces situated in England, Hong Kong, Japan, and Mexico. Canadian manufacturing and distribution are based mostly in Woodbridge, Ontario; Calgary, Alberta; and Shawinigan, Quebec. Extra manufacturing services are situated in California, Florida, Texas, Virginia, Australia, Brazil, China, Malaysia, Mexico, Taiwan and Vietnam. In 2018, The Kingsdown Group was fashioned by means of the acquisition of Zedbed Worldwide, a number one foam mattress producer, and the merger of Owen & Firm with Kingsdown, Inc. to type one of many fastest-growing sleep expertise teams in North America.