December 13, 2023 at 3:00 p.m.
By Adam Cabrera.
Addressing the difficulty of an getting old workforce, McCormack Companions focuses on connecting younger expertise to skilled roofing professionals.
In a latest episode of Roofing Street Journeys™, host Heidi J. Ellsworth and visitor Luke McCormack, CEO of McCormack Companions, had a dialog about Folks Make Roofing, an initiative that’s working to assist a brand new technology of roofing professionals.
McCormack Companions is a recruitment supplier devoted to offering contractors throughout the U.S. industrial roofing sector with the expert labor they want. With their initiative Folks Make Roofing, they’re discovering new and efficient methods to sort out the urgent difficulty of labor shortages and rejuvenating an getting old workforce.
Nonetheless, Folks Make Roofing is not only about filling positions, it is a marketing campaign to vary the way in which folks take into consideration roofing, an business typically seen negatively as labor-intensive and unsafe. “The notion is that roofing is soiled, unsafe, no profession prospects… that the roofing business solely has roofers in it,” Luke defined. “The Folks Make Roofing marketing campaign is our means of making an attempt to be a part of the answer of professionalizing the business and bringing new blood into the business.”
Central to the marketing campaign is the concept roofing provides varied roles stuffed with the potential for profession development and substantial earnings. “Folks within the roofing business that accomplished their apprenticeship, the world is their oyster. They will turn out to be a CEO, a venture supervisor. They will get into gross sales, technical, the associations,” stated Luke.
Moreover, the initiative has created an area the place the youthful technology can share their tales, advance their data of the commerce and develop new abilities. “We’re giving folks a platform to talk to the youthful technology about roofing,” Luke stated. “Individuals are so shocked by the kind of folks which are within the business, the success inside it. And I believe that they discover it fairly refreshing to know that this profession path exists.”
Learn the transcript, Take heed to the podcast or Watch the episode to be taught extra about Folks Make Roofing and the way they’re motivating a brand new technology to start out careers in roofing.
Adam Cabrera is a author and podcast producer for the Espresso Outlets and AskARoofer™. When he is not writing about roofs he enjoys tenting within the Rocky Mountains, going to concert events and enjoying music.