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Westlake Royal Constructing Merchandise™ to unveil new roofing launches, function sturdy and environment friendly roofing traces at Worldwide Builders’ Present


February 26, 2024 at 1:00 p.m.

New launches embody Unified Metal Materials Listing Generator, Unified Metal Cool Roof Colours, CEU Course on underlayments for architects and e-books and a new DaVinci coloration exterior assist sequence.

Westlake Royal Constructing Merchandise™, a frontrunner in environment friendly and sturdy roofing programs and elements, will exhibit its power environment friendly and climate resistant roofing programs and options on the 2024 Worldwide Builders’ Present (IBS) from February 27 via 29 on the Las Vegas Conference Heart. The wide selection of roofing merchandise shall be on show within the Westlake Royal Constructing Merchandise sales space #C3819 within the Central Corridor. Product traces to be featured embody Newpoint™ Concrete Roof Tile, US Tile® Clay Roofing Merchandise, Unified Metal™ Stone Coated Roofing, DaVinci® Roofscapes and Westlake Royal™ Roofing Parts. Moreover, the corporate will unveil 4 necessary launches on the present – the Unified Metal Materials Listing Generator, Unified Metal Cool Roof Colours, a CEU course for architects on roof underlayments and a brand new DaVinci coloration exterior assist sequence.

“We’re wanting ahead to bringing our sturdy vary of roofing programs and elements to IBS,” says Steve Booz, Vice President of Advertising and marketing and Product Administration for Westlake Royal Constructing Merchandise. “Our new roofing launches this yr will attraction to builders, architects, remodelers and contractors. We’ve bought one thing for everybody.”

The primary of Westlake Royal Roofing Options’ 4 launches at this yr’s IRE is its Unified Metal Materials Listing Generator. An interactive device that auto-generates a roofing product record, the intuitive system considerably simplifies the estimating course of for each Unified Metal Stone Coated Roofing, the ultra-lightweight roofing system that advantages from the structural energy of metal, in addition to Westlake Royal Roofing Parts, a variety of built-in roof elements designed to ship the next normal of roof set up and efficiency. The device integrates seamlessly with roof measurements acquired historically or via 3D and geospatial measurement producing software program. There is no such thing as a value to builders and contractors who use it.

Westlake Royal Roofing Options may even function its new Unified Metal Cool Roof Colours, two hues rated by the Cool Roof Score Council (CRRC). Every coloration supplies excessive photo voltaic reflectivity and excessive thermal emittance when photo voltaic power hits the roof floor, detracting daylight and radiating warmth off the roof floor. The colours exceed California Vitality Code (CEC) Title 24 Half 6 Cool Roof Necessities and, with a Photo voltaic Reflective Index better than 20, meet Los Angeles County’s extra stringent SRI necessities. The colours, Harborwood™ and Stirling Grey™, are provided in PINE-CREST Shake and PACIFIC Tile® profiles.

The corporate can be unveiling its new CEU course on roof underlayments for architects. The Significance of Roof Underlayment for Vitality Effectivity and Hearth Resistance course explores the roof underlayment as an integral a part of the overall roof system design and educates architects on the efficiency, advantages, fireplace resistance and climate resilience of varied underlayment sorts. The course is accessible via Hanley Wooden College and the AIA. Individuals receive 1.0 CEU credit score upon completion. 

In line with the 2024 development and concentrate on house exteriors and colours, DaVinci Roofscapes has launched two new e-books of their FRESH sequence. Authored by worldwide coloration skilled Kate Smith with Sensational Coloration, the e-books present “top-down” steerage on Fastened Options, Regional Colours, Setting & Environment, Model of the Dwelling and Historic or HOA Colours. The primary e-book invitations folks to comply with the “5 Steps for Discovering the Good Hues for Your Dwelling” and the second new e-book tackles the subject of “FRESH Colours for Properties with Brick or Stone.”

DaVinci may even acknowledge roofers from coast-to-coast who’ve obtained the 2023 DaVinci Masterpiece Contractor® Challenge of the 12 months Awards. Six residential tasks and one industrial mission have obtained the celebrated award. {Qualifications} for DaVinci Masterpiece Contractors to acquire the award embody excellence of set up work, excellent visible impression and talent of the roofing work to rework the look of a house or industrial mission.

On Tuesday, February 27, 2024, from 10 a.m. to 2 p.m. PT, RoofersCoffeeShop will broadcast stay from the Westlake Royal Roofing Options part of the Westlake Royal Constructing Merchandise sales space. Heidi Ellsworth, President of RoofersCoffeeShop, will interview trade leaders on new product introductions on the present, developments happening within the trade and insights into present ground actions.

Shows of the corporate’s roofing product traces may even be viewable in-booth. Along with Unified Metal and Westlake Royal Roofing Parts, these embody: composite shake and slate product traces from DaVinci Roofscapes; Newpoint Concrete Roof Tile, a sturdy concrete line identified for its superior energy and long-lasting magnificence; and US Tile Clay Roofing Merchandise, a legacy line of clay tile manufactured to the best normal of sustainability and craftsmanship.

All attendees of IBS are invited to go to the Westlake Royal Constructing Merchandise’ sales space which, along with the roofing alternatives talked about right here, may even embody a sturdy vary of product traces and launches from the corporate together with siding and equipment, trim and mouldings, stone, home windows and outside residing.

To discover the complete suite of Westlake Royal Roofing Answer’s clay, concrete, metal, composite, and elements roofing options, go to westlakeroyalroofing.com.

About Westlake Royal Roofing LLC 

Westlake Royal Roofing Options is a acknowledged, nationwide chief in sturdy and sustainable clay, composite, concrete, and metal roof programs and elements. The corporate’s choices embody US Tile merchandise, a legacy line of premium, beautiful clay tile options manufactured to the best normal of sustainability and craftsmanship; DaVinci Roofscapes, stunning and sturdy composite slate and shake roofing tiles; Newpoint Concrete Tile Roofing, the enduring line of concrete tile identified for its superior energy, Class A hearth ranking and long-lasting magnificence; Unified Metal Stone Coated Roofing, the ultra-lightweight roofing system which advantages from the structural energy of metal; and Westlake Royal Roofing Parts, a full line of built-in roof elements designed to ship the next normal of roof set up and efficiency.

About Westlake Royal Constructing Merchandise

Westlake Royal Constructing Merchandise USA Inc., a Westlake firm (NYSE:WLK), is a frontrunner all through North America within the innovation, design, and manufacturing of a broad and various vary of exterior and inside constructing merchandise, together with Siding and Equipment, Trim and Mouldings, Roofing, Stone, Home windows and Out of doors Residing. For greater than 50 years, Westlake Royal Constructing Merchandise has manufactured prime quality, low upkeep merchandise to fulfill the specs and desires of constructing professionals, householders, architects, engineers and distributors, whereas offering beautiful curb attraction with an unmatched array of colours, types, and equipment.



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